The Think Eau Claire marketing campaign is a regional marketing campaign complementary to the state-wide Think-Make-Happen and “Come Home” marketing. The Chamber will be partnering with Volume One to produce a video that markets the area. Businesses will also be able to partner with Volume One to make a personalized video. The Chamber will explore options to market the video, and it will be available to Chamber members to use as a recruitment tool.
Target issue and group: Talent attraction and retention; Millennials
Scope: Eau Claire
Responsible organizations: Eau Claire Chamber and Volume One; Video is hoped to premier by the Workforce Solutions Summit (Oct. 29)
Employer involvement: Participate to make a custom video